Just leave the copyright notice intact and do not alter the article in any manner.

Hey Visitor, Will You Marry Me?
For those of you that are married, when you first tried courting your potential partner, did you ask them to marry you on the first meeting? 
(Written November 2003)

Will The Google AdSense Program Survive?
Almost everyone is now aware of the Google AdSense program that has taken the Internet by storm.  The Google AdSense program lets webmasters place Google's paid sponsor listings on their web sites and collect a percent of the bid amount when someone clicks on one of the listings.
(Written August 2003)

How To Write A Headline That Stops Readers Dead In Their Tracks!
Some people just don't get it. Building an online business is more than just creating or finding a product to sell.  It is more than just creating a power packed sales letter.  It is more than just being able to accept different forms of payment.
(Written August 2003)

Are You Losing Up To 40% Of Your Sales?
In order to successfully sell products or services on the Internet, you need to have a payment system in place that will allow you to accept credit card orders from your customers.
(Written June 2003)

Reading Into Your Customer's Brain
Did you know that you could be losing a significant number of sales from potential customers who stop right before clicking on the button that submits their credit card number to you or your online retailer?
(Written May 2003)

Face The Facts, Pop Ups Work
Yeah, sure they are annoying, but the fact is pop up windows work. Whether you use a pop up, pop exit or pop under window, they will bring you more subscribers, visitors and... yes... more sales.
(Written May 2003)

Autoresponder Course Tactics
Top Internet marketers have added autoresponder courses to their arsenal of marketing tactics because they work.  Internet marketers are realizing that by giving the potential customer value upfront through an autoresponder course, the potential customer is more likely to purchase their product or service rather than from a competitor.
(Written April 2003)

Launching Your Own Affiliate Program
There are many ebooks on the Internet that are being sold at ridiculously high prices claiming that they will show you how to get tons of free traffic and sales with no advertising.
(Written March 2003)

How To Block Those Search Engine Robots
How do you stop the major search engines from indexing web pages on your site that you don't want made available to the public?
(Written March 2003)

Attracting Super Affiliates
The number one mistake that most Internet marketers make when they launch their affiliate programs is that they concentrate on attracting thousands of affiliates to join their program when they should be concentrating on other factors.
(Written March 2003)

Traffic Explosion ... And The Grammy Goes to...! 
What is a better way to get traffic rather than winning a web site award?  Give the award away yourself!  Using this strategy, you offer a web site award and before you know it, you will have many webmasters applying for it and the winners displaying *your* award banner (linked back to your web 
site) on their web site.
(Written March 2003)

Do You Have A Product Idea?
Do you know what the easiest product to sell on the Internet is?  Information products in the form of reports, ebooks, private web sites are the easiest products to sell on the Internet.  There are no products to stock or any shipping costs to incur. 
(Written February 2003)

Why Some People Do Not Make Money With Affiliate Programs
There are many factors that a marketer must decide before they decide to join and promote a particular affiliate program.  These factors could include items such as the commission rate, ad materials, customer support and timely payouts to just to mention a few.
(Written February 2003)

Stop Chasing The Money, Start Attracting It!
I have emphasized on many occasions in my various articles that the next successful group of people on the Internet will be the ones who are selling valuable content. 
(Written February 2003)

Break The Bank With The Right List!
One of the most widely used marketing strategies on the Internet is to buy solo or exclusive mailings in ezines.  A solo or exclusive mailing is simply a mailing of your advertisement to the readers of an ezine.
(Written January 2003)

I Just Got A Lead... Now What?
You hear it over and over again on the Internet. "You have to generate leads to build a successful online business." Building a list of leads for your online business can prove to be very lucrative and rewarding.
(Written January 2003)

Become The Next Hotmail Success By Playing The Viral Marketing Card
Almost anyone who uses the Internet is familiar with Hotmail.com.  In fact, the Hotmail name is almost as widely recognized as Yahoo. What does Hotmail.com have to do with viral marketing, which is 
one of the greatest marketing tactics today?
(Written January 2003)

Nine Killer Mini Web Site Elements
In this section, include testimonials about your product or service from satisfied customers.  Testimonials close to the top of a mini-site help establish trust and credibility in the early stages.
(Written January 2003) 

Get The Order Now, Not Later
Do you want to know what is a good way to entice your prospects to order now rather than later? This can be accomplished by creating a time deadline in your sales letter.
(Written December 2002)

Creating A Killer Follow Up Program
What happens close to 98% percent of the time to Internet marketers? The answer is they cannot close the sale of a product or service after the first contact with the prospect.  The actual conversion from prospect to customer is very low on the first contact.
(Written December 2002)

Self Publishing Your Way To The Top
Almost every one has at least one great idea in their mind that could be an information goldmine. You do not have to be an expert writer or a genius to write a book or article on a particular topic.  As long as you can communicate an idea in written form, you are almost 90% of the way to become a successful self publisher.
(Written December 2002)

The Big Fat Greek Wedding That Started A War
Trojan marketing is quickly becoming one the best ways of getting your products or services into the hands thousands of people. What is Trojan Marketing?
(Written December 2002)

Monitor Your Bids On PPC Search Engines
There are literally thousands of advertisers on the major pay-per-click (PPC) search engines. Sooner or later some advertisers will stop advertising on these search engines for a variety of reasons.
(Written December 2002)

Syndicate Your Content To The World
A popular method to reach thousands of readers on the Internet is to syndicate your content.  Syndication simply means giving away or selling your content to other people to publish on their web sites or in their ezines.
(Written December 2002)

The Good, The Bad, And The Downright Ugly
If getting rich on the Internet was as easy as the many self-proclaimed experts claim it is, than almost everyone trying to make a living on the Internet would be rich. 
(Written November 2002)

Silly Affiliates, Trix Are For Kids
Nothing burns me more when people try to rip off other people on the Internet.  So you can imagine my feeling when I discovered a fraud ring on our pay-per-click (PPC) search engine BulletBid.com. (Written October 2002)

Booming Your Business With Backend Selling
For most Internet businesses, back-end selling can make up to 80% of an individual's or company's total sales.  Back-end selling is simply the sales of products or services that you do with an existing customer after the first sale. 
(Written September 2002)

Closing With A Powerful P.S.
Did you know that having a postscript (P.S.) is one of the most important aspects of a successful sales letter?  In the last issue, I wrote about how important a headline is to a sales letter. 
(Written September 2002)

Writing Headlines That Scream *READ ME!*
Did the headline above grab your attention?  It must have or you wouldn't be reading this article now would you? 
(Written August 2002)

Winning The Solo Ad Game
One of the most effective ways to promote your products or services is to buy solo ads in other ezines. Solo ads are where an ezine publisher will send your ad copy to his or her entire reader base for a fee.  The email that your solo ad is sent in does not include any other ads or content.  Your ad copy will the center of attention when it arrives into the reader's inbox.
(Written August 2002)

Joint Ventures Can Help You Reap Big ProfitsJoint ventures are one of the most effective marketing techniques being used by Internet marketers today.  Joint ventures are where different parties pool each others marketing resources together to achieve a profitable outcome. 
(Written July 2002)

Attract More Attention Than King Kong in New York
When you are advertising on pay-per-click (PPC) search engines, you are essentially paying for every single click on your listings.  Since you are paying for every click, you need to have a good title and description for each listing in order to capture only *targeted* prospects. 
(Written June 2002)

Putting A Price On Your Ezine
What about charging readers for receiving your ezine? <Gasp!> Believe it or not, but people are starting to make good money charging people to receive their ezines.
(Written June 2002)

Building Free Targeted Traffic To Increase Sales
I remember when I first started building a web site on the Internet, I joined one of the free banner exchanges (i.e. Bannerswap, Linkexchange) to drive free traffic to my web site. 
(Written June 2002)

Making Money With Free Info Reports
One of the most profitable ventures to do on the Internet is to write ebooks on valuable topics and then sell them online.  But writing an ebook usually takes months to research and write. 
(Written May 2002)

Your Content Could Be A Hidden Treasure
In the early days of the Internet, it was very lucrative to set up large web sites with many pages and sell banner ads to generate revenue.  In fact, for some web sites, banners ads was the sole revenue source for the company or individual. 
(Written May 2002)

Increase Your Profits By 1200% By Tracking
Not keeping track of your advertising results is pretty much the same as throwing your hard earned money at a dart board. 
(Written April 2002)

Cyber-Crooks Are Stealing Your Profits
I received an email from a fellow marketer a few weeks ago telling me that people could easily steal content, ebooks and software that I was selling at my web site. 
(Written April 2002)

How The Internet Adult Industry Fooled Me
I received an email the other day from 123greetings.com saying that I had a greeting card waiting for me.  But when I clicked on the link, I did not see any greeting card.  Instead I was redirected to an adult site. 
(Written March 2002)

The Power of Free Ezine Advertising
One of the best ways to test an ad for any of your products or services with minimal risk is advertising in ezines that offer free classified ads.  This eliminates any financial risk and the only investment is your time. 
(Written March 2002)

Direct Marketing... You Have Come A Long Way Baby!
In the early days before the Internet, direct marketing was a key advertising method to sell products or services to customers all over the world. 
(Written February 2002)

The Big Marketing Myth - Even Little Red Riding Hood Was Smart
In the early days of the Internet, it was very lucrative to set up large web sites with many pages and sell banner ads to generate revenue.  In fact, for some web sites, banners ads was the sole revenue source for the company or individual. 
(Written February 2002)

Are You Measuring Your KPI's?
My background in business development has helped me understand the importance of measuring the results of any type of business, even a small Internet business. 
(Written February 2002)

How To Create Eye-Popping, Heart Racing, Email Subject Lines
One of the most important factors of a successful sales letter is having a powerful, eye grabbing headline.  With email marketing, you have to go one step back and first create a snappy subject line in order to get your email opened. 
(Written February 2002 - Updated 2006)

The Monster In The Midst
Over the last few months I have been writing articles on how the advertising business model on the Internet has collapsed.  You just have to look at how many dot com companies that depended on 
advertisers have gone belly up. 
(Written January 2002)

Competing Against Yourself For A Bigger Marketshare
This scenario all to often happens... A company or individual develops and markets a new product or service that takes the world by storm.  Orders start pouring in and everyone is thrilled with the results.  Then all of a sudden there is a large drop in sales? 
(Written January 2002)

Driving Traffic With Expired Domains
After analyzing so many ideas to generate traffic to a web site, I must admit that I am surprised that I did not think of using this idea sooner. 
(Written January 2002)

Developing A Media Kit For Your Advertisers
If you sell services on the Internet such as advertising, developing a media kit is important so that you provide advertisers with all the pertinent information that the may require. 
(Written December 2001)

Where Have All The Cowboys Gone?
I remember the early days of the World Wide Web, better known as the World "Wild" Web, where advertisers were lining up to buy advertising spots on the Internet.  The Internet was supposed to 
be the new revolution.  Instead of having to pay millions of dollars for commercial spots on television, companies such as IBM, Dell, Compaq and many others were purchasing Internet advertising at *considerably* lower prices. 
(Written December 2001)

Choosing The Right Pay-Per-Click Search Engine
I recently visited PayPerClickSearchEngines.com, which is a web site that lists a variety of different pay-per-click search engines on the Internet.  At the time I checked this site, there were 208 search engines listed. 
(Written December 2001)

Have eBooks Lost Their Prestige?
Along with the digital revolution there has come the advent of electronic books, or for short, ebooks.  Ebooks are a great invention that allow people to read books online.  This saves on paper costs and you can instantly transfer ebooks via the Internet or email. 
(Written December 2001)

Faster Sales With Joint Ventures 
What is the quickest way to making fast profits on the Internet? Setting up joint ventures with established Internet marketers could be your key to real profits. 
(Written November 2001)

Garbage In, Garbage Out
Did you know that there are over 300,000 ezines on the Internet today?  Unfortunately, thousands of these ezines are just plain garbage.  What makes some of these ezines garbage? 
(Written November 2001)

Generating Traffic With Exit Exchanges
A new traffic generating idea that has evolved on the Internet are exit exchanges.  What exactly are exit exhanges? 
(Written November 2001)

Analyzing Your Web Stats
Have you ever wondered how many people visited your web site on a particular day?  Analyzing your web logs is an important part of proper and effective marketing on the Internet.
(Written November 2001)

Boosting Traffic With CGI Scripts
One of the methods webmasters use to make their web sites sticky is by implementing CGI scripts on to their sites.  The Common Gateway Interface (CGI) is a standard for interfacing external applications with information servers, such as HTTP or Web servers. A plain HTML document that is retrieved is static, which means it exists in a constant state: a text file that doesn't change.
(Written October 2001)

Launching A Fee Content Site
Remember when you pretty much got anything you wanted for free on the Internet?  Free Internet access, free mouse pads, free reliable email accounts, etc. 
(Written October 2001)

How To Get Ezine Readers Like Crazy
This is the most difficult part in maintaining and growing your ezine.  It requires a lot of patience and dedication to increase your subscriber base.  I will outline a number of marketing campaigns that can be used to increase the circulation of your publication. 
(Written October 2001)

Creating Million Dollar Emails
Did you know that Jupiter Communications estimates that email marketing will become a $7.5 billion business by 2003? This is a statistic that cannot be ignored by anyone who wants to make money on the Internet.  Whether your current online campaign consists of search engine positioning, banner impressions, pop-up windows, etc... email marketing has to become a part of your advertising strategy. 
(Written September 2001)

What REALLY Is The Internet?
What exactly is the Internet?  If you to ask any regular person, they would probably respond that it is a huge system of computers that are connected all over the world.  But what REALLY is the Internet? (Written September 2001)

Profits With Mini Sites
Gone are the days when marketers used to build monster 500 page web sites trying to sell almost everything    imaginable. Surfers do not want to get lost in a maze of information or confused about which product to purchase. 
(Written September 2001)

Attack Of The Killer Scumware
First, there was freeware.  o strings attached.  Use the application as you pleased with no hidden motives.  Then, there was shareware.  For a small fee, you could either continue using a specific software or upgrade the software to a better version.  Nice concept and it was fair for the provider of the program to ask for a little bit of compensation.  But, now there is "scumware." 
(Written September 2001)

Pricing For Maximum Profits
There are four key components of the entire marketing process.  They are known as the 4 P's of marketing.  They are: 1. Product 2. Production 3. Pricing 4. Promotion I will touch on the importance of assigning the right price to your product or service.  This is one of the most overlooked aspects of marketing. 
(Written August 2001)

People Judge A Book By Its Covers
Remember the saying, "Don't judge a book by its cover?"  The reason why that is such a popular statement is because people DO judge a book by its cover.  If you are marketing a report or book on the Internet, it is very important that you create a cover for your ebook that looks appealing and interesting. 
(Written August 2001)

Are You Tracking Your Affiliate Results?
One of the most important parts of being successful on the Internet is tracking your promotional efforts.  This is equally important when promoting various affiliate programs. Tracking your affiliate promotional efforts will help you use your time more wisely and pick only the true winners. 
(Written August 2001)

Explode Your Profits By Selling Less
The title of this article might seem like an oxymoron, but in reality the title is quite true.  Let me explain.  There are literally millions of people selling items on the Internet.  Everyone wants a piece of the Internet money pie.   Success really depends on where you concentrate your efforts towards. 
(Written August 2001)

Marketing With Sequential Autoresponders
One of the best methods of getting information to customers instantaneously is through the use of an email    autoresponder.  Email autoresponders work like a fax-on-demand.  If you send an email to an autoresponder address,    you will immediately get back a prewritten email message. 
(Written July 2001)

Stop Making Affiliate Blunders
Are you struggling to make more than $50 a month promoting affiliate programs?  You need to stop making mistakes    that many affiliates make when it comes to promoting another company's products or services. 
(Written July 2001)

Blind Greed On The Internet
I am sure that there are thousands of people unsuccessfully trying to make money on the Internet that have asked    themselves, "Why is everyone making money on the Internet, except me?"  This can be a very frustrating thought. 
(Written July 2001)

Traffic: Quality Comes First
Getting thousands of visitors to your web site is the key to generating a successful Internet business. But there are    many web marketers who become confused because although they are generating high traffic to their web sites, their    sales conversion ratio is horrible. 
(Written June 2001)

Is Free Going To Become Fee?
Is free going to become fee? The traditional mind set of commercial web sites were to offer free content and hope to    make profits by selling advertising banners on their web sites. 
(Written June 2001)

How To Become A Super Affiliate
Are you struggling to promote affiliate programs on the Internet?  Are you spending countless hours behind the    computer checking your email for messages such as "Congratulations, another order!", or "You Just Made A Sale",    waiting for that glimmer of hope? 
(Written May 2001)

Navigate Your Customers Right To Your Order Form 
What makes a great web site?  Graphics?  Speed?  Content? Hands up, content is king.  This is what users want.   But no matter how good the content is on your web site, if you do not have a easy navigation scheme, you will have    confused visitors clicking out of your sight faster than the speed of light.  A well designed site will boost repeat traffic, increase page impressions and bring more sales. (Written May 2001)

If You Want To Make Money, Be Serious! 
If you are serious about making money on the net, using a free web hoster looks cheap.  Do you really want to    advertise http://www.geocities.com/members/mywebpage.com to potential customers?  If you can't afford your own    domain name, how can they trust buying products or services from you? 
(Written April 2001)

You Need Money To Make Money! 
Sooner or later, you are going to realize that if you want to make money on the Internet, you are going to have to    spend your hard earned money on advertising. I will list a few effective methods of effective paid promotions so you    don't waste your money. 
(Written April 2001)

Editorials With An Advertising Flare 
Pop-up windows are those little windows that automatically pop up at the same time when you are trying enter or exit a web site.  Many webmasters use pop up windows to display ads or subscription instructions to their ezine. 
(Written February 2001)

Can Online Payment Services Save You Money? 
If you are selling anything over the Internet, it is vital that you have methods set up in which your customers can remit    payment to you.  Having fast and convenient ways to pay for your products or services is important to the success of your ebusiness. 
(Written February 2001)

Stop Your Customers From Running Away! 
Did you know that 30% of the potential customers who reach your order form abandon it without completing the order?  Ouch! 
(Written February 2001)

The Fine Line To Making Money On The Net 
What is the fine line to making money on the Internet? How far will someone go to make money on the Internet?   We have been blessed since the mid 90's with this superb new technology that has been making ordinary people  overnight millionaires. 
(Written March 2001)

Popping Up For Profitable Results 
Pop-up windows are those little windows that automatically pop up at the same time when you are trying enter or exit a web site.  Many webmasters use pop up windows to display ads or subscription instructions to their ezine. 
(Written January 2001)

Forget About The Cow, Brand The Customer! 
When you think of branding, the first thing that must come to mind is a farmer taking a hot iron and burning a    distinctive mark onto the side of a cow.  Farmers do this so that their cows will not be confused with another farmer's ows.
(Written January 2001)

Mama, I Ain't Spending Another Dime! 
I remember the days when the Internet was new and companies were charging an average of $35 to run advertisers'  banners on their web sites for 1,000 impressions.  Boy, times have changed. 
(Written January 2001)

Get Your Visitors To Push The Snowball 
Do you want to know the secret of getting thousands of visitors to your web site? Think about it for a minute.  If you    could get thousands of people to your web site, you could sell more of your products or services. 
(Written January 2001)

Double Your Profits By Packaging
Now sit back on your computer chair and think about all the products and services that you offer. Which products could be packaged with other products? Which services could be packaged with which services? What products could be packaged with which services? Using these methods could dramatically increase the average sale that you do with your customers. 
(Written February 2001)

Perceived Indifference
Why do people change companies? Why do people go to other places to purchase services or products?  A study  concluded that 30% left because of reasons such as convenience, relationship, product/price and other reasons. 

Sloppy Classified Ads - Time Wasted
It is becoming a common practice for individuals to submit sloppy classified ads. Here is a word of advice, if you are going to submit a sloppy classified ad, don't even bother submitting it.  Why? Because no one is going to respond and you will just be wasting your time. 
(Written October 1998)

Working The Smaller Pay-Per-Click Search Engines
Top pay-per-click search engines such as Overture.com and Findwhat.com can bring in a large amount of traffic to your web site if you secure a good position for your targeted keywords.
(Written November 2002)

Find A Niche And Start Counting Your Profits!
The Internet is such a huge and vast resource of information that web marketers need to learn that they cannot be all things to everyone.
(Written October 2000) 

What To Look For In An Affiliate Program
There are many things to consider before you sign up with an affiliate program, with which you will want to advertise. Here are a few guidelines to consider in selecting the appropriate affiliate program before you invest any time or money into promoting these programs.
(Written January 2000)

Signature Files
Signature files are a good way to attract visitors/subscribers to your web site or newsletter.  A signature file is like a electronic business card right after your name in an email message. 
(Written January 2000) 

Reach Millions Without Spending A Penny 
Do you want to know the secret to getting your advertisement seen over and over again without spending a penny?    This method has been used by Internet marketers to help sell their products and services, promote their affiliate  programs or simply attract readers to their newsletters. 
(Written December 2000)

Scientific Advertising Will Help Turn Gambles Into Profits
Advertising is one of the key factors to running a successful business.  Most people assume that advertising is a gamble.  Either a certain method will work or it won't. 
(Written November 2000)

Frequency Marketing Will Boost Sales
How often do you keep in touch with your past customers to announce a new product or service?  Have you developed a relationship with your customers since their initial purchase?  Do you consistently reward customers for their repeat business? 
(Written October 2000)

Who Wants To Be A Millionaire
Unless you win the lottery or get a chance to appear on the "Who Wants to Be A Millionaire" television show    answering 15 easy questions, you better start realizing that you will have to work hard to achieve millionaire status. 
(Written September 2000)

Common Web Site Pitfalls To Avoid
I visit hundreds of marketing web sites on the Internet every month and I have come up with a few suggestions on  things to avoid: 
(Written September 2000)

Are You Watching Your Competitors?
It is very important that you study your competition because they are the businesses that you could lose potential customers to.  Potential customers always make a mental picture of your business and grade you in their mind.  If you stay ahead of the competition, you will always have a better grade. (Written September 2000)

Publishing Your Own Ezine: Why it is a Good Time for You to Get Started!
Ask any successful Internet marketer and they will tell you that having an email Opt-In list has been vital to their  success.  If you want to succeed on the Internet, you will need to build relationships with prospective customers. 

Playing With The Big Boys
Forget about any barriers to entry in e-commerce.  The Internet has created a whole new opportunity for any motivated individual to set up their own business.
(Written September 2000)

The Power of Words
How can one measure the power of words?  We take the power of words for granted, just like we take the power of our sight or our hearing for granted. 
(Written August 2000)

Sticky Sites Sell!
It is important to make your web site "sticky" if you want to increase your sales.  When I refer to "sticky", I don't mean advertising glue products or adhesives for sale on your web site. 
(Written August 2000)

Would You Trust Mother Theresa?
Let's pretend that you decide to become a nun one day.  This major change in your life has required you to buy some new nun clothes.  You surf the net and come across two sites that sell nun outfits.  They are both priced the  same, but on the second site there is a testimonial by Mother Theresa: 
(Written August 2000)

Selling For Bigger Profits 
Imagine, you are selling the coolest looking cowboy boots on the Internet and everyone is dying to buy a pair from you!  At $200 a pair with a gross margin of 20%, you think you are making a mint.  You competitor is selling similar boots on their web site for the same price, but their overall profits always seem to be 75% higher then yours.  Why? 
(Written July 2000)

E-books: The Digital Revolution
Stephen King knew something that I should have picked up on.  When he released his first electronic book (e-book) "Riding the Bullet", many people waited up to two days before successfully downloading a copy of his new book on to their own personal computers. 
(Written April 2000)

Make Your Web Site A Starting Point
Two of the biggest traffic generating web sites on the Internet today are Microsoft.com and Netscape.com.  But statistics can be very misleading.  What does Microsoft and Netscape offer that brings bundles of traffic to their web sites? 
(Written July 2000)

Help 911: Information Overload!
You are fresh on the Internet and you are ready to tackle the world!  Your relatives and friends are making money on    the Internet and you want your piece of the money pie. 
(Written June 2000)

Press Release Your Way To Free Publicity
Most people confuse a press release with a sales letter.  In fact, a press release is not a sales letter, but rather a brief letter announcing something newsworthy that can be distributed to various media outlets. 
(Written July 2000)

Pay-Per-Click Your Way To Success
You have heard about them.  You have seen them popping up everywhere.  Pay-per-click search engines are becoming one of the most popular methods to bring targeted traffic to your website. 
(Written June 2000)

Award Sites Can Mean Big Hits
I just managed to triple my daily visitors to one of my web sites by winning a web site award.  How did I win the award?  I simply took 5 minutes out of my day, submitted the necessary information and watched my traffic explode two days later. (Written May 2000)

Blow The Competition Away With Viral Marketing
When you think of a virus, you usually think of something that is unpleasant.  Viral marketing has really been here all along.  The world's first form of viral marketing really was "word-of-mouth".  You tell people who go on to tell other people and so on. 
(Written May 2000)

Build A Better Business With Customer Feedback
One of the most overlooked methods of improving one's business is getting customer feedback.  I have to admit that I am guilty of not using this method effectively in the past.  Customer feedback is vital to a business' success because without it, the business will not know how it can improve. 
(Written April 2000)

Guarantee Your Way To Profits
If you are selling products or services on the Internet, it is important that you offer a guarantee.  There is a growing distrust with small companies that do business on the Internet.  This has been created by a lot of scam artists who have ripped off individuals, never to be heard from again.
(Written April 2000)

The Power of Endorsements
Endorsements are one of the most powerful marketing tools that you can use to promote a product or service. An endorsement simply is when a person talks or writes about a particular product or service in a favorable manner and recommends that you buy it at the end of the endorsement. 
(Written March 2000)

Creating A Benefits Web Page
One of the most powerful methods of marketing your products or services on the Internet today is to create a benefits web page.  Let's face it, customers are interested in knowing how they will benefit from purchasing your products or services. 
(Written March 2000)

To Be Seen, Or Not To Be Seen
The whole purpose of establishing a web site is to make people aware of the products or services that you are offering. Many amateurs simply put up a web page and hope that people will surf to it. It doesn't work this way. People with this mindset have long given up due to frustration. 

How to Increase Your Hit Counter
The only way to achieve the desired results that you want for the products or services you are trying    to selling via the internet is to have a reasonable amount of traffic coming to your site. But how? 

How To Max Out Your Ezine Advertising
Ezine advertising can be an effective method of advertising your product or service. It is effective because the subscriber receives your ad right in their email box. They do not have to look through hundreds of classified ads in a magazine or newspaper to find your ad. But the question is "What are the best ezines to advertise in?" 
(Written August 1998)

Ezine Advertising Revisited
Recently, I advertised in two ezines that both advertised circulation of over 40,000 subscribers. The results of my advertising campaign with these ezines was quite disappointing.
(Written September 1998)